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Developed by



In partnership with


On behalf of the INFANT partnership group, see 'more' section for details
About the My Baby Now app
The My Baby Now app provides credible and practical advice, tips and tools to help you feed your baby - whether this is breast or formula feeding, mixed feeding or introducing solids.
It also helps you understand your baby's development week-by-week throughout your pregnancy and until your baby reaches 12 months, providing lots of ideas for play!
My Baby Now has been developed by experts at Deakin University, the University of Sydney and RMIT University. It's information you can trust.
Watch an introduction of the My Baby Now app here.
Contact Us
If you have a technical issue with the app, please use the Report an issue option. For other matters that you would like to get in touch with the My Baby Now team, please email admin@mybabynow.org.au
Project Partners and funding
The My Baby Now app is designed to complement the group sessions being offered to parents as part of the INfant Feeding Active Play and NutTition (INFANT) initiative.
INFANT is being implemented and evaluated with the support of a number of project partners including VicHealth, Victorian Department of Health and Human Services (DHHS), Municipal Association of Victoria (MAV), Victorian Aboriginal Controlled Community Health Organisation (VACCHO), Raising Children's Network (RCN), Western Alliance, City of Whittlesea, Sunraysia Community Health Service, The University of Sydney, RMIT University. The evaluation of INFANT is funded by an Australian National Health and Medical Research Council (NHMRC) Partnership Grant (APP1161223) and VicHealth.
Activities in the app
The My Baby Now app has a collection of quizzes, tools and calculators under 'Activities'. These tools are developed based on an evidenced based approach within the INFANT program to promote healthy eating and active play from the start of life developed by experts at Deakin University, Australia. The BMI calculator is developed based on the Clinical Practice Guidelines for the management of overweight and obesity in adults, adolescents and children in Australia. The reference to this tool can be found here.
For more information about INFANT go to infantprogram.org.au